Most consumer products feel lifeless.

The same rounded corners. The same grey. All the same. In reality we buy things because we like them or because they are useful. Look around you, your choice is not random.
Here is why. A branding agency develops the style. A separate team builds the interface or the product. They never talk or try to understand each other. The soul slips away somewhere in the handoff.
Brand, interface and product are one and the same decision, made by the same people at the same time. A product and its communication are not separate things. That is how we work at mosh.solution, feeling and technology, something you want to come back to every day.

That is the whole difference. That is exactly why it works.